"Brett is simply the best of the best in this industry, no one has a handle on the internet and network marketing like this dude and he has something 99% wish they had; the Passion to make it happen and the Leadership to move any project forward to Massive Success."
Doug FirebaughTop Network Marketing Trainer
When I interviewed Brett Rademacher for Network Marketing For Dummies, I knew immediately that I had found a terrific resource: someone who not only understands how network marketing works, but also understands the even more critically important component of the Internet. The Internet will shape and change the future of network marketing, and in my opinion Brett Rademacher is one of the few who will lead the way. He understands how to use the Internet to build a network marketing business. Listen to him. I know I do!
John P. Hayes, Ph.D.Co-author with Zig ZiglarNetwork Marketing For Dummies
The following is a MUST READ report for Network Marketing corporate executives.
This information is either going to be the light at the end of your tunnel or the nail in your coffin.
The deciding factor will be what you do with this information. Either way the future fate of your company is your hands right now.
EVERY network marketing company is facing the exact same 3 nightmares RIGHT NOW. And you are going to have to deal with these 3 nightmares whether you want to or not.
It does not matter if you are aware of them, you will HAVE to deal with them. And it may be a LOT sooner than you could possibly imagine.
Failing to read or act on this information will either put your company out of business or cost you substantially in lost or unrealized revenues.
Bottom line: The network marketing companies that fail to act on this information will be the feeding grounds for their competition.
If you think for one minute I might be overstating this, read this entire report and you will realize that what I am saying is DEAD ON.
NIGHTMARE #1: The NEW FDA/FTC Compliance Nightmare
The first Biggest Nightmare for network marketing companies, especially nutritional ones, is the current FDA/FTC compliance environment. If you think it’s bad now, it’s only going to get worse.
And not just the way you think either.
Just the mention of these two governmental agencies can instantly strike fear into the hearts and minds of otherwise stouthearted executives. The FDA/FTC actions against direct sales and network marketing companies are increasing at a record pace. And they will only intensify. If you think you are immune to this, think again.
A recent seminar I listened to regarding FTC/FDA marketing issues did not paint a pretty picture. And the network marketing companies that are not putting ALL their marketing into a controlled, monitored and effective system are going to be the most exposed.
With the advanced, automated search capabilities of the Internet, combined with the aggressive monitoring of print, mail, TV and radio adverting - direct sales/network marketing companies are having their sales and marketing material more readily exposed to these governmental agencies - easier than ever before.
And not just your corporate materials, but your distributor’s materials as well. If you have distributor created marketing materials running loose in the marketplace you should be SCARED TO DEATH! As far as the FDA/FTC are concerned when it comes to compliance the distributors ARE THE COMPANY. And the network company is responsible for any and all marketing materials produced by distributors
And the REALLY FRIGHTENING THING IS your competition is YOUR WORST enemy in this regard. And at this seminar I referred to earlier, they stated the BIGGEST source of complaints with the FDA/FTC is going to be your competitors. If you are doing well, they are going to look for ANY WAY they can to counter your encroaching on their turf. And if you HAVE anything that is not compliant, you are almost guaranteed they are sending it to the FDA/FTC.
If your competition does not like you or what you are doing, they are more than glad to help FDA/FTC out by sending them your marketing materials and filing complaints. And if you have a product or opportunity that is HOT and other distributors are leaving their opportunity to come to yours, don’t you think for a minute that your competition isn’t looking for ANYWAY they can to take you down. And if you have ANYTHING that is NOT compliant, this is about the surest way to do it.
Recently I had some attorneys give opinions on various TOP/HOT network marketing companies. Every single one of them were companies that you would expect to have their marketing materials in compliance. Not one of them was. It’s not a matter of if they will get hammered by the FDA/FTC - only a matter of when.
Network marketing companies typically fall into one of three categories when it comes to compliance with their marketing materials. Your company IS in one of these 3 categories.
And ANY one of these 3 is causing your company either MAJOR financial loss or exposing it to FDA/FTC action, which could cost you millions in fines and quite possibly put you out of business.
1) TOTAL COMPLIANCE: In this category, network marketing companies make sure everything they do is totally compliant by having everything reviewed and sanitized by their attorneys. PROBLEM: After this process their materials are so neutered and watered down they are incapable of motivating customers to buy or distributors to sign up. The sales tools they give their distributors are not only ineffective, their distributors are now greatly disadvantaged in the marketplace and the sales potential of their opportunity is completely undermined.
2) GOOD INTENTIONS: In this category, network marketing companies run their compliance department (if the actually have one) by what they think is the right thing to do. PROBLEM: It is virtually impossible to create FDA/FTC compliant marketing material this way. This approach will expose the company to FDA/FTC action as soon as the sales volume/distributor activity reaches the level where the FDA/FTC feels such action is harming the public. And the action is NEVER expected and could greatly damage the company’s sales, take years to recover from or even put them out of business.
3) DISTRIBUTOR SYSTEMS: In this category, network marketing companies have relinquished the marketing of the product and opportunity to the field. This can be at various levels. From company approved marketing systems all the way to no review whatsoever. This is like playing Russian Roulette with a bullet in every chamber. PROBLEMS: There are a several REALLY BIG problems with this self-destructive approach. If you are allowing distributor created marketing systems, as the company grows this will lead to the CONSTANT ongoing review, approval and monitoring of hundreds or eventually thousands of distributor marketing pieces, tools and systems.The workload, tracking, monitoring and expected turnaround time by the distributors will completely overwhelm a company and require a HUGE and VERY EXPENSIVE compliance department if they are doing it correctly. In addition, by having your marketing systems driven at the field level you are putting the entire control of your company’s marketing efforts in the hands of your distributors. That means the marketing systems could walk off at any time, and they are CONSTANTLY exposing your company to FDA/FTC scrutiny or action you may not even be aware of is happening!PLUS your COMPANY’S marketing will lack the driving force into the marketplace that comes from focused effort. Your sales and recruiting efforts will not be anywhere near as effective as they could be if you were implementing an all encompassing strategically designed marketing system throughout your entire company. If you are doing this now, you are jeopardizing your entire company and LOSING countless sales and recruits every month.
In order to compete in today’s NEW network marketing environment (See Online Audios and Ebook below for more details), network marketing companies must create BOTH retail sales AND business building recruiting systems built on a direct response marketing model using proven strategies, tactics and methods that are BOTH effective AND compliant. If you are NOT doing both, your distributors will go to other companies who are doing it.
You HAVE to have tools and systems that work. You have to have marketing messages that sell. You have to be a DIRECT SALES company. You can’t just go to an attorney for this. All they are going to do is tell you what you CAN’T say.
That’s really good. But now that you know what you can’t say. What can you say to sell the products and opportunity THAT WORKS AND IS COMPLIANT? That is the MILLION DOLLAR QUESTION and most attorneys I have discussed this with are simply UNABLE to do this.
You need to be focusing on developing a company wide FDA/FTC compliant direct response marketing system for your products and your opportunity.
When I talk about a direct response marketing system what I am referring to is a type of marketing that creates a desire in your prospects and customers and motivates them to take action and buy your products or join your opportunity. A TV infomercial is a perfect example.
In order for your distributors to be effective and ALWAYS in compliance it is imperative that you develop this type of model for your distributors. That way they have tools that work and you don’t have to worry about getting in trouble with the FDA/FTC.
And whether you are aware of it or not, this is the future of where the network marketing industry is going. Compliant marketing systems and tools that SELL for the distributors. This model needs to be developed through every component of your retail and business building/recruiting process including internet, print, audio, video, tools and other marketing material.
And by using direct response marketing systems, internet technology and automation - you will have the structure and process for keeping your marketing always in compliance and the architecture for successfully driving your sales and recruiting exponentially out into the marketplace. And when you have compliant marketing systems that work, new distributors will come in droves because that is what they all are looking for – a system that works.
And if you have a system that works, you will have explosive growth. And when you have explosive growth you will have mass exposure to the marketplace, consumer advocacy groups, your competition and FDA/FTC scrutiny. And when that happens, you definitely want all your systems to be compliant. Otherwise it is a runaway train that you simply will not be able to stop.
If you don’t know how to implement this, or can’t figure out how to do it soon you are going to be in BIG trouble down the road.
Every network marketing company I have reviewed is either trying to build their business with compliant marketing material that could not sell air to a drowning man or their marketing materials are putting a BIG, FAT target with an FDA/FTC bulls eye right on their front door.
Having FDA/FTC compliant marketing that ACTUALLY SELLS and integrated into a holistic marketing system will be your ULTIMATE competitive advantage in network marketing because so few companies do it. And when I say few, I mean you probably can’t find 5 in the whole industry.
But as this style of network marketing becomes more and more prevalent and in-demand and the FTC/FDA scrutiny goes up it will be absolutely essential for your survival. You need to start moving in this direction NOW. Like yesterday.
In addition, you want to incorporate into your training program the FTC/FDA guidelines for selling products and marketing the opportunity. This will not only greatly minimize your exposure for distributors violating these laws, but if anything should ever happen at the distributor level you can demonstrate your good faith efforts to educate your sales force on how to be compliant.
But a word of caution here. Don’t just do the “you can’t say this” routine. Give the distributors concrete tools and material that show them exactly what they can do and say. And give them real world tools that are not only compliant, but really work.
And one more thing...
The NUMBER ONE area where the FTC looks for noncompliant advertising and marketing material is mass media advertising. That means radio and TV. If you have ANY distributors running ANY type of product or opportunity ads on radio or TV that have not gone through some type of competent legal compliance review, PULL THEM OFF THE AIR RIGHT NOW until they have been.
They could already have the FTC/FDA investigating your company without you even knowing about it. In the eyes of the FTC, this is arena that noncompliant advertising causes the most damage to the public. And it is the area that will cause the BIGGEST fines and the most severe action with your company.This one piece of advice could save your company from going out of business or being fined millions if you have any distributors doing this. If you have distributors out there advertising on radio and TV with noncompliant ads and you catch it in time, you can thank me later.
AND A FINAL WORD OF CAUTION HERE: If you are one of those companies who think they can “GET AWAY” with it for awhile, I have some news for you.
With the advent of the internet the FDA/FTC are able to spider the web and monitor companies without their awareness. And by the time the FDA/FTC shows up at your door it is too late. They already have their case. And don’t forget your competitors are just looking for an excuse to report.
And if they show up at your door, chances are they are shutting you down for awhile. Maybe even permanently. Most network marketing companies do not survive a shutdown. Plus if sales are really hopping you are going to get a hammered with a BIG fine.
Trying to get away with it in the beginning is just not worth it because once your company takes off with non-compliant marketing materials it’s too late. There is no way to stop it. It’s a runaway train. It’s impossible to reign it in.
Distributors will be using materials that were provided by you or you let them create, and you will not have the time or expertise to recreate materials or systems under such a high pressure situation. It’s hard to think straight when your entire company has been shut down and all your assets have been frozen, let alone try to create effective and compliant marketing systems.
NIGHTMARE #2: The Can-Spam Legislation and Email Marketing
This is the nightmare that is going to HIT you right between the eyes like a ton of bricks and you are NOT even going to have a clue it’s coming.
“What do you mean?” you ask. Well, I will tell you.
Imagine it’s Monday morning. You arrive at the office in a great mood. You heard sales over the weekend were fantastic, and you are having another record breaking month. Everything is going soooo smooth. After all these years it has finally come together.
As you look over the week end sales report with a smile on your face, your phone rings.
It’s your attorney.
He asks you if you are sitting down, with a very serious tone that instantly kills your emotional high. You respond “Yes, what’s wrong?” a deep sinking feeling in the pit of your gut, intuitively dreading what he is about to say.
He goes onto explain that one of your distributors over the weekend sent out a spam email to tens of thousands of people and many of them were on the Microsoft Network. And Microsoft had contacted him this morning, and informed him that they would be filing suit against your company for the tune of $2 million dollars.
And it was not just this one distributor either. They had been getting spam emails from a number of different distributors over a period of months. And they were just filing them away as they built up a case. Yes they were on a lot smaller scale, but they had the proof to demonstrate in a court of law that there was consistent pattern of your company violating Microsoft’s Spam Policy AND the Can Spam legislation. And his big Spam blast was all they needed to really nail you.
As you slump back in your chair stunned, you wonder “How could this possibly be happening? We have not done anything! And we didn’t know a thing about it. And we have done EVERYTHING right! We have a Spam policy!”
Or have you done everything right?
Are you aware that a large majority of distributors in network marketing are using 3rd party lead generation and marketing systems outside of what the companies provide because what the companies are providing simply do NOT work.
And many of them are being run without the company’s knowledge. And the companies have NO idea of how they are being run or what is being said.
And if they are doing it on the Internet chances they are using lead programs and autoresponder systems that are NOT Can-Spam Compliant. And nowadays when it comes to Spam lawsuits the BIG GUYS are not just going after the people sending the Spam anymore, they are going after the companies whose products they market.
And distributors are out there everyday using them in mass. And most are violating FDA/FTC compliance guidelines as well. And if you have distributors doing this and there is legal action, you will be held responsible whether you know about them or not.
Why? Because for legal purposes the distributor represents the company and the company is most likely to have MORE MONEY than the distributor doing the spamming. The bottom line is, the attorneys are going to go where the BIG money is.
But there is ANOTHER part to this nightmare.
Not only is your company vulnerable to distributors illegal marketing efforts, but over the next 6, 12, 18 months there will be a NUCLEAR bomb dropped on the Internet and most network marketing companies and their distributors are going to get caught with their pants down. They have no idea what is about to hit them.
Recently I sent my VP of Marketing, to an email conference. This was not just any conference. This was a BIG BOYS conference. Microsoft, AOL, Earthlink, etc. We are talking all THE PLAYERS. He was as out of place as a fur coat at a PETA convention. But with all the storms brewing about email compliance and deliverability issues we needed to stay abreast of what is going on.
Well what he came back with was not only shocking, it was flat out scary. Over the coming months there is going to be the start of a gradual, but what looks like will eventually be a TOTAL lock down on email delivery across the entire Internet in the United States.
It will comprise of a combination of three different scenariosScenario #1: You will have to have your email delivered THROUGH a gatekeeper service that will CERTIFY you as being a VALID email delivery service so it will get delivered.
Scenario #2: You will have to have your own very specialized email confirmation and validation delivery system in place.
Scenario 3#: You will have to have a 3rd party service deliver your email mail for you if you can’t do #1 or #2.
In any case it is going to have a MAJOR dramatic impact on email communications, deliverability and marketing as this transition takes place. All the major players are already in place and the relationships are established. It is now simply a matter of rolling it out.
Basically this will be a Pay to Play, good old boy network type of scenario for lack of a better explanation. This is going to cost you money, and possibly a LOT of money depending on how you decide to deal with it.
But one of the scary things FOR YOU, is that MOST of your distributors who are using Internet marketing systems or lead programs are using services and lead programs that are NOT Can Spam compliant. And just like when the Can Spam legislation first came out, we saw an 80% plus drop out rate of the Opt-in email companies in the marketplace.
The same thing will happen to a lot of these network marketing lead programs and autoresponder services your distributors are using. And when that happens, it could take months for your distributors to SCRAMBLE and find certified/legitimate lead program and email services.
And if this is a big part of your distributors business building efforts, in the downtime while they are looking for new service providers, your sales and recruiting numbers will go DOWN, DOWN, DOWN.
Just to give you an idea, over the last 3 months we have interviewed OVER 40 network marketing lead companies and only a handful came anywhere close to having one type of lead that was Can Spam compliant. And when I say a handful, I mean like just 3.
And every single one of them was selling some type of lead that was NOT Can-Spam compliant.
What does that mean to you? Chances are you have dozens, or hundreds or maybe even thousands of distributors out in the field using NON Can Spam compliant leads and email services. And saying who knows what.
And just as a little insider tip, unbeknownst to the majority of network marketing companies, quite a few “leaders” in network marketing are involved in very sophisticated spamming operations running “blind ad” campaigns to generate leads. And you may think “So what, that’s not hurting anyone.” Well I have some bad news for you. These guys are REALLY spamming professionally.
And it is only going to take one campaign, a little investigative homework by a major ISP and they will track down the distributor(s) and all they have to do is go up the food chain to where the money is.
And guess who will be getting a call or letter from some high powered law firm representing a MAJOR ISP who is bent on making an example of a few people?
Each and every time your distributors spam, or send out emails to non spam compliant lead lists touting your products and opportunities they are exposing your company to the very real possibility of extremely expensive lawsuits/litigation/settlements.
It’s just a ticking time bomb waiting to go off. And when it does if you have not put all the things in place to prevent it and deal with it if it does happen you could be quite shocked at the severity with which it hits your company.
This is NOT an easy situation to deal with AT ALL. The Internet is a wide open, vast jungle with dozens of different landmines and the answer is not some simple pat solution.
But I will give a basic strategy for dealing with this.
And if you are going to run the risk of letting distributors use unmonitored lead programs and autoresponder systems you need to have very clear policies and guidelines for their use.
SECOND: This one is very important. Make sure your email system is Can-Spam Compliant. That you have proper opt-in and opt-out email protocols and technology in place. You should consider engaging an email deliverability consultant to ensure that your email system is what it should be and that you are white listed by the major ISP’s.
If you don’t know what that term means you are definitely behind the eight ball.
And you should immediately look into the new email certification protocols and that companies that offer this service so that you will be prepared and ready for what will be coming down the pike VERY soon.
You want to be able to come up with a game plan ASAP for building this into your email system.
If you are using a third party email service, you should have them apprise you of what they are doing to deal with email deliverability and Can-Spam compliance.
THIRD: Internet marketing requires an educational process for your distributors. You should make this a part of your business model to continually be training on what is compliant, what your company allows and how to use the Internet. Training is imperative.
But a word of caution here: Make sure your trainers really know what they are doing and have successful experience doing it within a NETWORK MARKETING business model. Don’t just throw an employee at it who just happens to be available or knows how to build an html email. That will probably cause more harm than good. And if you try using hard core Internet marketers or affiliate program marketers they will probably put your company out of business because their marketing model is very limited and is completely out of touch when it comes to the personal contact and relationship aspect of network marketing.
NIGHTMARE #3: Distributor Lead Programs and Marketing Systems
This is the nightmare that is silently ROBBING your company blind EVERY single month.
As more and more distributors turn to lead programs and marketing systems to help them build their business outside their warm market they are investing more and more money into BUILDING YOUR COMPANY.
This is a trend you cannot ignore and in fact the concept in general you should deeply embrace. Why? Because it means distributors are willing to SPEND/INVEST money into promoting and building their network marketing business.
And we are not just talking about SMALL change here. As distributors have become more and more aware of the power of direct response advertising and using the internet, mail, TV and radio some of them have invested upwards of THOUNDSANDS of dollars a month into their business - YOUR COMPANY!
Many are putting together advertising co-ops where distributors are collectively (NO EXAGERATION HERE) spending tens of thousands, hundreds of thousands and even MILLIONS of dollars of advertising. And with some that is in just ONE MONTH!
I hope you can see both the POSITIVE and NEGATIVE implications here. On the positive side, THAT IS A LOT OF MONEY out there building your company. On the negative side, that is a lot of money out there going towards advertising that could be a total waste and could be saying things you don’t want it to be saying.
But here is the exciting thing...
Technology combined with lead programs, mass media advertising campaigns and strategically designed automated marketing systems can not only quickly increase/explode sales and recruiting activities, but they also attract high caliber “non-networker” prospects into this industry and prior “MLM Burnouts" BACK into the business because these tools and systems are very appealing to professional, white collar, baby boomers and Generation X.
And they can truly deliver on the “creating lifestyle you desire” mantra that is so often touted in the “you can have your own home based business” recruiting message that the “bug your friends and family” go to a “hotel meeting twice a week” model offers that is neither appealing or effective.
Prospects and distributors WANT and NEED this new style of networking. But you have to REALLY know what you are doing in order to put it all together right.
And the problem is MOST of your distributors are FLUSHING A LOT of money down the toilet each and every month by using tools and lead programs that are not working, or a scam, or only getting a fraction of the results of what they could be getting IF ONLY they REALLY knew what they were doing.
Let me give you an example of why this is a SILENT nightmare for your company.
Say you have 10,000 distributors in your company and they are each on average spending just $100 a month on building their business through various business building activities and lead programs.
And for illustration purposes, let’s say 50% of that money is being flushed down the toilet each and every month due to poor advertising, bad lead programs and ineffective marketing systems (that percentage has been typically much higher in my personal experience).
Now think about this. That’s $500,000 every month going down the toilet that could be building your company! That’s $6 million dollars a year! What company in their right mind would flush $6 million a year down the toilet on bad advertising?
But that is EXACTLY what you are doing by NOT providing the RIGHT type of business building systems, advertising and lead programs for your distributors.
And if you don’t do it, your distributors re either going to try and create it on their own. OR they’ll find someone who will most likely NOT do a good job because they are dealing with them at the individual distributor’s level. Or they will simply go to another opportunity where those things are being offered.
Never, never, never underestimate the POWER of collective advertising dollars from your distributors. Properly channeled into effective advertising campaigns, lead programs and marketing systems they can create a TIDAL WAVE of new business beyond anything you can possibly put together with old style network marketing.
And the exciting thing is distributors WANT to do this. They WANT to talk to product and opportunity prospects who have expressed an interest in their product and opportunity.
Do NOT ever forget this...
If you don’t have lead programs and marketing systems installed that are specific to your company THAT WORK, your distributors are going to go elsewhere to find them. Either to other companies that already have them in place or try to create them on their own. Either way you are losing valuable distributors and properly placed advertising dollars.
And as a heads up, I can’t count the number of times I have seen leaders or aspiring leaders try to put together their own lead program, marketing systems or ad co-ops for their downline and because of their lack of experience and knowledge have lost tens and even hundreds of thousands of dollars. And not only was the money lost, very often times the distributors involved with the program quit the company altogether.
I have also seen numerous companies try to do this on their own and most with such dismal failure they literally went out of business or it greatly impaired their growth.
Life is a vacuum. Voids have to be filled. If you tell distributors what they can’t do, but don’t give them something they can do - they will be frustrated and eventually quit. If you give them things they can do, but they don’t work, they will become frustrated and eventually quit the business as well.
The bottom line is, network marketing companies no longer have the luxury of signing up distributors and throwing them a distributor kit and saying “Go get’em tiger!”
And no longer can companies solely rely on personal development training programs as a crutch to make up for ineffective marketing systems. Network marketing has matured and evolved.
Experienced distributors and savvy consumers are looking for the NEXT LEVEL. And next level is network marketing companies that look at their business model like a franchise. And their #1 focus will be to create a business building system that distributors can plug into without a lot of training or trial and error.
Distributors want a lifestyle and they want a business and systems that matches the lifestyle they are trying to create. The network marketing companies that serve that up will be the winners. Why? Because they will be giving the people what they want. And that is ALWAYS the cornerstone of ANY successful business.
This new style of network marketing is very powerful and it does work. I have proved it numerous times. As a few others on the cutting edge have as well.
But it is both a science and an art involving the integration of numerous sales and marketing disciplines; personal selling, sales system selling, affiliate technology marketing, network marketing, direct marketing and mass media marketing.
This is not an easy blend to put together for the uninitiated. It requires a TEAM of people representing a unique combination of experience, a myriad of skills and a high degree of talent. And most importantly it must come from the network marketing arena, because if the network marketing background is missing, there will be a total lack of understanding of our business model and a failure to properly apply the necessary components to make the overall process work.
Make sure you hire or bring on the RIGHT team. It will make all the difference in the world. Your network marketing business success is basically based on the collective thinking of all the people involved with your company. Remember Microsoft dominated the market because of marketing and competitive thinking. Rarely did they have a better product. It is an invaluable lesson for ALL companies.
The “NEW” Network Marketing
There is a new style of network marketing today. It is here to stay. You can embrace it and adopt it, or it will be the death of your company. Why? Because both distributors and prospects like it. It’s the mechanism where the average person can now truly see themselves being successful with network marketing.
The “New” network marketing is a strategic blend of these components:
Personal Relation Oriented
Referral Based Selling
Direct Marketing Strategies and Tactics
Mass Media Advertising/Lead Program Supported
And it solves the 3 Fatal Flaws of Network Marketing. And every network marketing company has these 3 fatal flaws, which greatly limit its ability to fully maximize the sales potential of its distributor organization. Here is a brief introduction into the 3 Fatal Flaws. For more details see the online audios and Ebook below.
Flaw #1: Duplication
In traditional network marketing, the duplication of the success factors in the business building process is very difficult to create and manage. It is THE LIMITING FACTOR of growing a HUGE company.
For example, how do you take a successful presenter or closer and duplicate him through out the entire company? Virtually impossible.
With technology and automated systems and direct marketing strategies and tactics his successful “model” can be quickly duplicated throughout an entire organization. Plus it can updated or improved at anytime, with an amazing increase in sales results. Technology properly applied takes the fatal flaw of duplication and changes the “duplication process” into one of the most powerful elements in the “NEW” network marketing business model.
Hope this information helps you. It has cost me a LOT to learn.
Brett RademacherCEO NetMarkPro Global